Arriva UK launches new passenger app with Passenger

Arriva UK Bus has rolled out a new digital customer platform across its seven bus companies outside London with Passenger, a Masabi company. The launch adds mobile ticketing, journey planning, real-time information and richer service data as Arriva expands its digital travel tools for riders and operations. Why it matters: - The new platform gives Arriva customers one place to plan, buy and track bus journeys. - The rollout is meant to improve access to digital ticketing and live service information across Arriva’s UK bus network outside London. - Arriva also gains a data and operations tool that can support future decisions in a more complex transport market. What happened: - Passenger, a Masabi company, launched the next generation of Arriva’s customer-facing digital services in the UK on Monday 15 June 2026. - The launch covers Arriva’s seven bus operating companies outside London. - The rollout includes a new customer app and a new website. The details: - The platform adds mobile ticketing, data management, journey planning and real-time information. - Customers can access bus fares, live bus locations, accessibility information and service updates. - The new digital services also surface vehicle branding plus onboard Wi‑Fi and USB charging availability. - Passenger says the website is secure, functionally rich, clear, informative and intuitive to use. - The Passenger platform helps Arriva’s team understand its online business and make informed decisions about future strategy. - Passenger’s UK-built technology is designed to help Arriva manage franchising, multi-modal transport hubs and multi-operator capped fares. - Arriva UK Bus is a division of Arriva Group, which operates more than 1.2 billion passenger journeys a year across 11 European countries. - Passenger works with about 100 public transport authorities and operators in the UK and facilitates more than 100,000,000 journey plans annually. - More information is available on Passenger’s website . Between the lines: - The launch shows bus operators are turning to digital platforms to reduce friction in everyday travel and improve service visibility. - Arriva is pairing customer-facing features with back-end data tools, signaling that the company sees digital service as both a rider product and an operating system. - Passenger is using the Arriva rollout to underscore the maturity of its platform and its fit for large, multi-operator transport networks. What’s next: - Arriva said further enhancements are planned to make journeys smoother, simpler and more convenient. - The company is expected to keep investing in the app after the successful launch. - Passenger and Arriva said they expect a long-term collaborative partnership.